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Rock The Ride returns raising $107,986 for local stroke and cardiac patients
Rock the Ride, the beloved “party on a bike” founded by Julie Guttormson and shuttered during the pandemic, returned bolder and brighter on March 11, 2023 at The Virginian Lodge to raise money for St. John’s Health Foundation (SJHF).
Guttormson, VIM studio owner who also founded the new nonprofit Rock On Society, brought her dream back to life by hosting the night-time event with talented Schwinn® Indoor Cycling Master Trainers and celebrated event DJ.
FundRiders rock the Virg for stroke fundraising
Ask anyone who knows her: Julie Guttormson is a rock star.
Her schedule is a little different from that of Axl Rose or Nikki Sixx, getting up around 4 a.m. instead of going to sleep at that hour. But when she pulls on a headset mic and cranks the music for a small group of cyclists or other fitness class attendees at VIM, her studio, she brings the party.
Rock the Riders Raise $80K by Going NowhereThe cheers could be heard from South Cache Street.
The valley’s biggest dance party serves no alcohol and starts at 9 a.m. on a Sunday.
For four straight hours costumed participants in Rock the Ride pedal, sing and shake pompoms to raise money for stroke and cardiac patients.
Bikers Raise $50K for Stroke Fund
The cheers could be heard from South Cache Street.
The cyclists were tucked inside a Dancers’ Workshop studio, spinning to the beats of the ’80s, ’90s and 2000s and collectively shaking green pom-poms.
